OTAs help hotels sell more rooms to a wide-range of travelers from across the globe. They connect millions of travelers to hotels via online booking platforms every year, which is good for hotels. But, hoteliers feel the heat while paying out a huge sum of their earnings to them as commission charges. This surely impacts their profit margin. In this case, hotels must consider adopting various ways to get more direct bookings without paying commission to OTAs. Read MoreBy: Nandika UdupihillaPublished in: IDS Next
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